B2B, B2C, D2C… Fulfillment for every customer group? Here’s how we do it
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Many online merchants run into the same problem when outsourcing their warehouse: it’s hard to find a partner willing to serve every customer group. A potential partner might handle business deliveries well but fall short on consumer orders, or the other way around. Now there’s a new answer: Plugo.
As a Plugo customer, you can serve your B2B, B2C, and D2C customers easily and simply from one system and one warehouse — transparently, with no surprises.
“Online merchants obviously want their day-to-day to be easy, clear, and simple — so that needs to actually be possible. With us, it is, right from day one,” says Plugo’s Head of E-commerce Mikael Wahren.
Plugo, part of the Barona family of companies, runs its operations out of Barona’s Avialogis logistics centre in Finland, where the automation systems and facilities are built to handle all kinds of products.
Screws, medicines, skis, makeup, car tyres, paint, home appliances… it all works, whether you’re selling to businesses or to individual customers.
Plugo isn’t only a solution for serving every customer group; through us, your store can reach every marketplace too.
Mikael Wahren, Head of E-commerce, Plugo
Beyond core services like warehousing and shipping, Plugo can also handle things like bringing imported products’ packaging labels up to legal standard, kitting product bundles, and receiving and processing returns. Services scale to exactly what you need.
– With us, online retailers don’t need to lose sleep over meeting the needs of every customer group — they get it all from one place, regardless of product count or order volume, Wahren says.
Integrate with e-commerce platforms in as little as five minutes
Becoming a Plugo customer is simple. Integrating to the warehouse management system can take as little as five minutes, since the system already has built-in integrations for most popular e-commerce platforms.
Connecting a Shopify, WooCommerce, or MyCashflow store to Plugo is a quick job; a few minutes and it costs nothing.
– With ready-made integrations in place, the process is fast and completely free. The system doesn’t cost anything with us, either during setup or afterwards, Mikael Wahren says.
If a store runs on a custom-built platform, the connection to Plugo’s system can be built using a free API.
– If needed, we can also help and customise the integration to suit what the customer needs. In that case, costs are simply based on the work involved.
Real-time warehouse visibility, multiple marketplaces, and deliveries to around 220 countries
Plugo’s advanced warehouse management system has already won praise from early customers.
It can even replace an online store’s ERP system entirely, thanks to the depth of visibility it offers into products, stock levels, and processes.
– We’ve had customers tell us how easy it is to get views from our warehouse management system that they’d spent years trying to build into their previous system, says Plugo’s Mikael Wahren.
Plugo also makes it easy to sell across different marketplaces and internationally. The same warehouse management system lets you sell on platforms like TikTok and Amazon — either directly or via a third-party app — with deliveries reaching around 220 countries.
– Plugo isn’t just a solution for serving every customer group — through us, your store can reach every marketplace and every country an international courier can deliver to, Wahren promises.
Mikael Wahren is an online merchant at heart and by background, but also a professional in modern fulfillment. At Plugo, he develops services that genuinely support the growth of online stores of all sizes.
Plugo’s services
Transparent, fast, scalable
Wish you actually knew what’s happening with your stock and orders? Fair ask — and one we deliver on. As a Plugo customer, you’re never left in the dark.
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